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Author Richard Frank ()

Lifestyles of the Recently Rich and Famous

Jun 5, 2007 (Talk of the Nation)

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Author Robert Frank discusses his book, Richistan, in which he argues that a new class of wealthy individuals are spending differently than traditional blue-blood millionaires. He describes life in an insulated world of wealth he calls "Richistan," where everything is bigger, and conspicuous consumption is the goal.

Robert Frank, author, Richistan: A Journey Through the American Wealth Boom and the Lives of the New Rich; writes the "Wealth Report" column for The Wall Street Journal

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