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'The Search' by John Battelle

Jan 3, 2006 — Cory, who listens to member station WUWM in Wisconsin, says that this book about the popular search engine Google is a "fascinating and slightly scary look at what's behind the friendly Google interface."

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"It probably hasn't been more than 24 hours since you last heard a reference to Google or "Googled" something. [The Search: How Google and Its Rivals Rewrote the Rules of Business and Transformed Our Culture] is a fascinating and slightly scary look at what's behind the friendly Google interface."

From Cory, who listens to member station WUWM in southeastern Wisconsin.

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