Apr 15, 2014 — Apple's Bluetooth-based customer tracking system, iBeacon, just got better, if you ask marketers. But privacy researchers aren't so sure.
Mar 26, 2014 — On the eve of the next trial in the continuing patent war between Apple and Samsung, one of the iPhone's original designers is speaking out publicly for the first time.
Mar 3, 2014 — The system aims to keep drivers from fumbling with their phones while they're behind the wheel, even as it brings them more options (and potential distractions).
Jan 24, 2014 — In January 1984, Apple aired one of most iconic commercials in Super Bowl history — introducing the Macintosh computer. The marketing helped position Apple as a plucky upstart, and the machine fundamentally changed the way people interacted with computers.
Nov 5, 2013 — Technology giant Apple is buying a large manufacturing space in Arizona, where high-tech glass for its devices will be produced. The move is being hailed in Arizona, where the economy remains slowed by the U.S. housing market crisis.
Oct 15, 2013 — Angela Ahrendts is leaving her post as CEO of Burberry to become the first woman in Apple's senior executive ranks. Ahrendts says she will work to improve customer service at the company's stores.
Sep 25, 2013 — In recent weeks, out-of-town drivers have followed their Apple map app instead of heeding the signs warning them not to drive across the runway.
Sep 23, 2013 — Sales of its new iPhone 5s and 5c models have surpassed other iPhone releases and exceeded initial supply, Apple says. The phones went on sale Friday in the U.S. as well as in many parts of Europe and Asia.
Sep 20, 2013 — The company plans to cut 40 percent, or 4,500 workers, as it continues to reel from a dramatic loss of market share to smartphone makers such as Apple.
Sep 10, 2013 — Although many of its phones are made in China, Apple has struggled with sales in the world's largest smartphone market. A cheaper iPhone may attract more consumers — but it could also lose some of its cachet. The company also faces competition from Asian rivals who offer cheaper phones.