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Internet marketing
Apr 25, 2011 — Gary Vaynerchuk used social media and offbeat video commentary to turn his family's New Jersey wine shop into a major Web retailer — and turn himself into a cult figure for wine enthusiasts. His new book, The Thank You Economy, is part memoir and part handbook for success.
Jul 17, 2006 — The future of our culture — and most business — lies in niches, according to author Chris Anderson. His new book, The Long Tail, references a statistical trend to suggest that the market for items that are not "hits" will always be larger than that for the most popular items.


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