Jan 17, 2013 — Those of us who work in an office know that there is at least some part of the organization that is utterly frustrating. In The Org, authors Tim Sullivan and Ray Fisman argue that the back-to-back meetings and unending bureaucracy serve an important purpose.
Mar 25, 2005 — Mike Veeck is president and part owner of six minor league baseball teams and the author of Fun Is Good. He's the son of legendary Hall of Fame baseball owner and marketer Bill Veeck, a man whose many promotions included signing a midget for a single at-bat. Mike Veeck has a reputation for his own innovative promotions, including Enron Night, Mime-evision, and Disco Demolition Day. David Gardner talks with the marketing maven about the serious business of fun.