Oct 21, 2013 — The federal government does not currently regulate the sales and marketing of electronic cigarettes. That may change soon, but in the meantime, the lack of regulation means manufacturers have tremendous leeway over how they advertise their products.
Oct 11, 2013 — There are a whole slew of mind games that label designers use to get us to think better of their wines without ever tasting a sip. Want to add 10 bucks to the price of a bottle? Class it up with some gold stamping on that label. An insider spills the industry's secrets in a gorgeous photo book.
Aug 10, 2013 — Levi's jeans made in Asia; Honda Civics made in America. What other iconic national products have pulled the old switcheroo?
Jul 24, 2013 — Are you addicted to technology? Do you check email obsessively, tweet without restraint or post on Facebook during Thanksgiving dinner? Many techies and marketers are tapping into powerful reward mechanisms in our brain to make their products as compelling and profitable as possible.
Mar 22, 2013 — Is "neuroscience care" a new kind of care? A new medical speciality? Or a new kind of marketing? Commentator Alva NoŽ says: don't believe the hype.
Jul 24, 2012 — Scientists have long studied why some requests seem to be met with a yes while others get a no. Now, there's a new development: A study finds that asking for unusual favors can be very effective in getting people to comply.
Nov 17, 2011 — In many food safety investigations, disease detectives ask people what they ate. But most people often can't remember. Enter the loyalty card database, which never forgets.
Nov 4, 2011 — People opt for bigger food portions when they're feeling powerless, according to new research. And when they're told that tiny portions are prestigious, they go small. That may be one reason why super-sized portions are so alluring, and why waistlines are bulging.