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Stephen Maselli, at Old Adirondack in Willsboro
Stephen Maselli, at Old Adirondack in Willsboro

Building the Adirondack brand, one chair at a time

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The North Country's manufacturing industry continues to decline. Jarden Plastics, in Tupper Lake, closed earlier this month. Some companies are holding on and looking for ways to survive and grow. But they face big challenges, with rising energy costs and foreign competition. Brian Mann spoke with Stephen Maselli, president of Old Adirondack Furniture in Willsboro. His company employs more than twenty craftsmen and salespeople. Maselli says the region needs to do more to develop and protect the Adirondack brand. One of the national furniture catalogs that used to sell his company's Adirondack chairs now buys chairs from a plant in Asia.

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